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Esso
Esso Extras previously existed as separate app versions across different markets, creating an inconsistent and difficult-to-scale product experience. We redesigned the app from the ground up with a refreshed brand experience, new mobile features, flexible reward systems and a scalable UI system built for global rollout.
Art Direction
Visual design
Design System
Digital Brand Experience
Scalable UI/UX
Client: Esso, Exxon Mobil Corporation
Agency: TBWA\NEBOKO
Timeline: 2025-2026






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